Wednesday, July 11, 2012

Cufflinks Design Competition jointly organized with the major school activities

 The initial purchase channels, controlled by the promoters to be the cause of maturity to hire a professional procurement staff. Establish and improve financial risk early warning system, once the company several months of losses, and losses hopeless to react in a timely manner. Where possible throughout the overall sale; split the sale of specific products and equipment rental facade and try to minimize their losses. The cufflinks are suitable for facial correct, elegant urban female-type person. If the risk of bankruptcy in the early loss of the 50 000. After recruitment, interviews, assessment and selection of staff employment, companies require employees to have a sense of responsibility and sense of loyalty, love the company and the job, and responsibility; there is a strong team spirit, know how the proceeds of good communication with others good coordination and communication.
In order to further consolidate the company's visibility in the target customer base, while public relations marketing, the company launched an experiential marketing. Cufflinks Design Competition jointly organized with the major school activities, the target consumers closely linked with the product, when the designer's work is selected, you can put into production. In this way, so that consumers have the opportunity to showcase their own design cufflinks can be selected from the design of cufflinks sales can get the corresponding reward. People of wax yellow sin can pick red and orange class of jewelry and cufflinks.  Through this experience marketing to friends and relatives of the consumers around the drive up, the actual implementation of relationship marketing. The company also sponsored by colleges and universities to organize a "Girls Day" or campus dress contest, and all cufflinks and a range of recreational activities, but also to target consumer groups to learn more about the company's products.
Product promotion: shelf edge placed on cufflinks presentation materials, especially the more popular cufflinks. For example, next to the Tibetan cufflinks can be placed on the presentation materials of Tibetan culture and convenience of our customers to understand these new cufflinks. Store posters: in the shop to paste posters, posters, etc., introduced the use of cufflinks and cultural connotations. The warm colors of the cufflinks can enhance the wearer’s spirits, in order to reduce the morbid sense.  Propaganda: You can set up their own website. Or the use of the more popular women's website and some of the BBS community, chat rooms, posting, accompanied by exquisite cufflinks pictures, website and shop. Exchange links with other well-known websites, and so on.
Gifts: for customers one-time purchase of large quantities of cufflinks or a member of cumulative purchases to give the gifts of different grades, in order to strengthen the propaganda cufflinks shop. The gift is a small bookmark, cell phone pocket, and so on. Emphasizing the quality of service, etiquette training, while the sales staff to vocational training, so that each sales staff to understand the material of the product, composition, characteristics and appropriate with guarantee to provide consumers with the best quality service. cufflinks should be combined with their own temperament and clothing style.  Start-up capital 100 000, second and third years, respectively, an increase of self-financing 150 000, a total of three hundred thousand of the development chain.

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