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Thus, the real estate marketing aspects of the production processes are inseparable. To some extent overlap with enterprise management. Customer and market oriented, the concept of giving lip service is not difficult, rare is the most technical departments do not know what is the customer and market needs. How to market information timely translation into various departments to understand and execute specific commands, ensure that the implementation is not out of shape is not discounted? This is the internal management issues, however, largely determines the execution of marketing. Fifth, how do the new couples choose the diamond cufflinks? Many companies subject to the influence of the history of the development, self-contained within the corporate culture.
The marketing department staff are often grown up in the market, because the specific needs of the project gathered together with the previous, engineering, procurement, and other departments have a invisible divide. Coupled with the marketing department mostly because of the needs of the talent market and take a stand-alone payroll system, the more difficult integration with these departments. Iron barracks of soldiers so often, marketing teams are often not suited to corporate culture, flow, and this flow is more cause marketing and other departments barriers. The most senior marketing integration. The diamond cuff links of the woman’s wedding ring is suggested to be big.  The greater the scope of integration, the higher the level of marketing. I do not know when to begin the integration of the term has swept all walks of life. Plus the Schulz old integrated marketing communication theory, integration of the term especially in the marketing sector is staggering.
 However, "integration" this word is a verb, the expression is a thinking problem, but in the end be integrated into the hierarchy, but a great relationship with the integration on the skill and identity. Integrated Marketing Communication is a way of thinking, the original demolished will be divided into specific matters of product, price, channel, promotion (that is, the so-called 4P) applied to a superb position, consider marketing issues and the level of judgment marketing standards into a 4C (customer, cost, communication, convenience). 18K white gold diamond cufflinks are nice, do not be too expensive.  The marketers at any level, should have the ability to integrate. Even the most common extension workers, or just basic mens cufflinks salesman, there is no ability to integrate the various aspects of information and resources, have an effect on the energy of his work. However, the most qualified, or have the necessary integration, is the highest person in charge of marketing.
 Because the link and can control the resource to the widest range. But the integration of the leader is not enough, marketing is a creative work, can not imagine, if a marketing team left the next person in the creation, there is vitality? If the budget is limited, you can save a few small accessories such as necklaces or diamond cufflinks for the wedding ring to improve the grade.  Marketing is one of the core work of the top leaders of enterprises, this statement may be biased, if you put the majority of the industry to see. But in the real estate industry, this thesis should have a grain of truth. Because the real estate enterprise is essentially a service-oriented enterprises, the process of developing the land, capital, and intellectual resources will be integrated with process. With the increasing transparency of the supply of land, three resource elements in restricting the development of real estate, financial and intellectual gradually occupy a larger proportion of the development process has been the growing convergence in the process of marketing.